Jo Swinson joins Clear Returns as Non-Executive Director

Jo Swinson

 

Clear Returns appoints ex Government Minister, Jo Swinson, as Non-Exec Board Director

September, 2015 – Glasgow, UK – Leading retail returns intelligence solution, Clear Returns, today announced the appointment of former Business Minister, Jo Swinson, to its board as a Non-Executive Director.

Clear Returns, a predictive analytics service, was founded to help retailers prevent and minimise product returns, by enabling customers to keep more of what they buy.  Its intuitive use of data allows retailers to predict, identify and act upon high returning products and the triggers behind what is making them prone to refunds.  This means retailers can reduce the margin drain of returns and model their profits more accurately.

As a former Minister in the Department of Business, Innovation and Skills, Jo brings extensive insight across the key areas which underpin Clear Returns’ business, including marketing, consumer affairs and fulfilment.

Having driven change across the competition landscape, corporate governance, customer rights and postal services during her ministerial tenure, Jo is well placed to advise on key challenges facing businesses and shoppers, and how Clear Returns’ innovative data analysis can provide solutions.  As an architect of the 2015 Consumer Rights Act and the Consumer Contracts Regulations 2014, which extended consumers’ rights to return goods bought online, Jo brings an inherent understanding of the problems product returns create both for shoppers and retailers.

Commenting on her appointment, Jo said: “The UK is a world leader in ecommerce, with consumers increasingly confident shopping online.  This presents a brilliant opportunity to grow sales, but the increasing rate of product returns represents a hassle factor for consumers and reduced profitability for retailers.  Clear Returns makes it easy for retailers to use returns data to improve business decisions.  Better targeted marketing and early identification of problem products will enable companies to reduce unnecessary costs and be more responsive to their customers.”

Julie Ashworth, Chairperson at Clear Returns said: “As we look to grow the business further, it was important that our next appointment to the Board brought both sound industry insight and strong business acumen, alongside marketing and PR experience.  Jo brings all this and more; no stranger to dealing with the very issues that shape industries, she will be an asset as our business looks to help retailers cut the £400billion problem that returns presents to the retail sector globally. We are delighted to be working with her in her role as a Non-Executive Director to the board.”

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About Clear Returns

Clear Returns enables retailers to cut the growing cost of customer returns, currently running at an average of 30% of multichannel orders in women’s fashion.

Our advanced data intelligence can detect problematic returns before they escalate into a serious cost-draining issue, enabling retailers to take preventative action. We don’t rely on historic data to analyse what went wrong after the event.

Through our solution, retailers can not only identify why customers return goods, but make changes in their product marketing, order management and fulfilment processes that ensure customers keep more of what they buy

Our award winning returns intelligence platform merges key data from ecommerce, stores, and warehouse systems to provide a consolidated and predictive view of the impact of returns on overall performance, along with prioritised, actionable outcomes. This means marketing, customer service, content management and even buying and discounting decisions can be based on intelligence that will grow ‘keeps’ and therefore grow profits.

 

For further press information, please contact Sarah Stevens at Fieldworks Marketing on:

sarah.stevens@fieldworksmarketing.co.uk +44 (0) 1892 786 914

 

Posted by / September 28, 2015 / Posted in News

Clear Returns build up to Customer Returns Summit 2015

Clear Returns CEO, Vicky Brock, discusses her attendance at the 2015 Customer Returns Summit in London on the 21st-23rd September.

Building on the success of 2014, The Customer Returns Summit is back for 2015 and is bringing together the most senior reverse logistics experts from leading retailers that include Debenhams, Shop Direct, Tesco, Panasonic, Argos, Sony and more. Clear Returns is pleased to be a sponsor at the event in 2015.

Clear Returns, CEO, Vicky Brock on why this is a significant event in the retail calendar:

“I think it’s incredibly important that there’s a retail industry event focused on what I believe is the biggest challenge for retail right now, particularly distance selling retail like e-commerce and TV shopping.

Returns globally is a £425 billion problem, £221 billion of which have been identified as preventable, which means if the retailers do something about it, if marketing is tackled, if customer processes/delivery is tackled, there is £221 billion worth of additional retained revenue on the table for retail profits.

Clear Returns are the industry leader in returns intelligence. It’s an absolute no-brainer for us to be there. Our absolute specialism and remit is that we help retailers identify, tackle and ultimately, prevent returns, and we do that by looking at the products, the customers, the marketing and the service processes that are driving up return rates, and more importantly, the interplay of those things.

Clear Returns are delighted to be attending the Customer Returns Summit once again and are looking forward to discussing many key aspects of developing customer experience and retail profitability in a multichannel retail context.  We look forward to meeting others in the retail and supply chain who have reducing returns to a manageable level on their corporate agenda.”

Returns kill retail profits. Clear Returns offers a pro-active solution. So, why not get in touch?

Contact Us HERE

OR

Email: info@clearreturns.com
Phone: 01415544175

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Clear Returns at IBM Big Data & Analytics event

Clear Returns are delighted to announce that our head data scientist, Regina Berengolts, will be speaking at the IBM Big Data & Analytics event which takes place at the IBM Innovation Centre in Winchester on the 23rd-24th September.

This event will focus on gaining a competitive advantage in your sector using big data and analytics techniques. Regina will be talking about her previous experience and the direction she believes big data is heading in the coming months and years.

For more information on this unmissable event, please contact KMennie@uk.ibm.com

Posted by / August 18, 2015 / Posted in News

Clear Returns featured on Consultancy.uk

Clear Returns are delighted to be featured on Consultancy.uk, the online platform for the consultancy industry.

This piece is dedicated to our work with IBM to improve the retail analytics landscape for numerous retailers around the globe. Since victory at the IBM SmartCamp in Dublin, Clear Returns have gone from strength to strength in helping some of the biggest names in retail save thousands on their return rates.

“The effects of returns can be relatively negative on the business from which the clothes were sourced. According to Clear Returns, in some retail branches 80% of customers that undergo a return experience, do not shop at that retailer again, while 1% of serial returners come to drive 10% of total return costs. The most interesting aspect of the research is that it is a relatively small number of products (7%) that account for a large part (50%) of total returns…”

The full article is available below:-

Clear Returns & IBM partner to improve retail analytics

Changing the retail mindset around reducing returns

Over the last three years, Clear Returns has been leading the way in retail returns analytics and using these findings to help retailers solve their ever increasing returns problems. Vicky Brock of Clear Returns explains how the company are trying to change the internal mindset of retailers when it comes to tackling returns.

How Clear Returns are starting to change the thinking about returns within retail teams

One of the really big challenges retailers face when tackling returns is getting internal buy-in from colleagues. The owner of the returns problem and the owner of the means to solve it are rarely in the same department, yet alone the same person.

As we have grown Clear Returns, continually innovating our technology, the most important step of all has been to help retailers make a shift their thinking around the scale of the commercial impact of tackling returns.

Working alongside our clients, one of the biggest shifts we have made is to stop talking about cutting returns and to start talking about helping the retailer, helping the shopper keep more of what they buy. Because, when you talk about cutting returns, or reducing return rates, it’s a really operational problem and it’s quite negative to the rest of the business. It has connotations of being stingy. The assumption is that a customer will only be happy with the most generous returns policy possible. And so you have a challenge as a retailer, how do I manage returns costs and processes, keep delivering excellent service to my shoppers, but still maintain profitability.

This is a flawed assumption. The idea that all of your shoppers are happy to have a return, and just giving them their money back is all it takes, is simply not backed up by the data. Just because you give them a generous returns policy and you make it free does not mean your shopper is happy. In a good 80% of your shoppers almost certainly wanted what they bought. It’s a minority, and I admit I’m one of them, who shop with the intention of returning. That group make their purchase decision at home and they’re not sensitive to returns. But the rest of the shopper base are different, including the group that actually hate to return. They will not shop with you again, regardless of a generous returns policy. They are angry at the fact that you, as a retailer, didn’t deliver on the promise.

There is a really important message for commercial, finance and operations teams to convey to their collegues – expecially to buyers, to trading teams, to marketers, which is “We’re here to help you ensure your customer keeps more of what they buy and keeps buying, because a return has an impact on future lifetime value, future spend, future basket size and trust.”

The operational cost of returns is important, the two-way cost of getting something there and back, the lost packaging, the handling, the cleaning, the lost margin because it’s now been discounted. All of that absolutely matters and is why we work to reduce and pre-empt returns. But overall to the retailer, the biggest commercial impact of a return is the customers you lose because they never buy again. So, our challenge all the way through and the thing that we probably advocate most strongly is this: it’s not a sale until the customer keeps it, and here’s how by tackling returns you can you help your customer keep more and keep buying.

Clear Returns are the solution. So, why not get in touch?

Contact Us HERE

OR

Email: info@clearreturns.com
Phone: 01415544175

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